Business Development and Marketing Director
Company Overview:
KeyLimeTie is a full-service design, development & digital strategy agency, helping clients communicate more effectively and intimately with their customers through interactive marketing channels. Specializing in web and mobile technologies across a variety of platforms, KeyLimeTie provides content management, ecommerce, and custom application solutions, while also assisting customers with social media campaign and reputation management.
Position Overview:
As KeyLimeTie’s Business Development and Marketing Director, you will have the opportunity to develop and lead marketing efforts for an innovative, forward-thinking fast-paced company, recognized as one of the Chicago’s 101 Best and Brightest Companies to Work, two years running. In this role, you will provide strategic thought leadership, develop branding and acquisition campaigns, drive corporate marketing and product positioning, and work with internal creative team.
Our ideal candidate is an enthusiastic and passionate leader, willing to do everything from participating in customer pursuit opportunities to developing marketing strategy to maintaining our online presence.
Responsibilities/Duties:
- Brand Management – Ensure consistency and continuity of company brand message across various marketing channels. Lead the conceptualization and development of marketing collateral and related campaigns.
- Interactive Marketing – Oversee all online marketing initiatives, including email marketing, social marketing, as well as the management of KeyLimeTie’s customer-facing websites.
- Social Media Marketing – Lead KeyLimeTie’s social media strategy, including campaign and reputation management across social outposts (Facebook, Twitter, LinkedIn, Google+, Flickr, etc.)
- Business Development – Develop and execute a unified marketing plan, designed to support all business development initiatives, including client proposals, presentations, and other supporting collateral.
- Public Relations - Oversee all public relations projects and initiatives, including interaction with media sources, drafting of press releases, arranging for speaking opportunities for our executives, and event marketing initiatives.
Qualifications / Required Skills:
- REQUIRED: Bachelor's degree (BA/BS) from four-year college or university with a degree in public relations, communications, marketing or related field of study
- REQUIRED: A minimum of five (5) years of post-graduate experience
- Experience managing of social media programs, including research, strategy, implementation, measurement and analysis
- Proficiency with the Microsoft Word, Excel and PowerPoint
- Proficiency with all social media platforms, including, but not limited to, LinkedIn, Twitter, Facebook, YouTube, Tumblr, Google+ , Flickr, etc.
- Proficiency with social media monitoring platforms such as Hoot Suite, Sprout Social, etc.
- Proficiency with graphic design software such as the Adobe Creative Suite (InDesign, Illustrator, Photoshop)
- Experience using a Content Management Systems (CMS)
KeyLimeTie offers a competitive salary along with an excellent benefits package that includes medical, dental, life, disability insurance, as well as a matching 401k retirement plan.
If your skills and career aspirations align with the above referenced requirements, please submit your resume and salary requirements to hr@keylimetie.com.